Board Profiles

WaiBOP Football Federation is governed by a Board of Directors, with three positions being elected by the Federation’s Members, while another four positions are appointed by an independent selection committee.  The Board positions are for three year terms.

Depending upon the skill sets required, co-opted positions can also be introduced for two year terms.

The  2016 WaiBOP Football Board of Directors are:


David Ireland  (Chair)  (elected)                                  

Originally starting out working as a registered nurse within the Mental Health and Addictions sector, David currently has a regional role across the wider Midland area which includes Gisborne, Taranaki, Bay of Plenty, Rotorua and Waikato.

A member of several national committees whose role it is to promote the use of information in good decision making, David has a particular interest in non-financial performance indicators.

David has a post graduate certificate in management studies through Waikato University and is a national trainer in the collection and use of outcome measures within the MH sector.
David had a long association with Te Awamutu AFC having been President for most of the past 15 years and is now a life member.

Having been involved in all aspects football for more than 30 years David brings vast experience to the table. David has vast board governance experience including a previous stint on the WaiBOP board and is currently chairperson of an NGO, Progress to Health, which provides services within the Mental Health & Addictions Sector.


Mark Browning ( Deputy Chair) (elected)

Mark is employed by Sealed Air New Zealand as the National Sales Manager – Retail and Hygiene,  a role which has multiple cross functional requirements, including Sales and Marketing, Manufacturing and Logistics. He covers the market sectors of flexible packaging and chemicals and he has a tertiary qualification in Management. Mark utilizes his skills to collaborate across multiple sector and industry groups and has the commercial acumen, to secure value added agreements and strengthen the relationships these agreements create. Mark has been involved in Football for most of his life either as a player, coach (both at junior and senior level) or as a club administrator. Marked played Northern League for Hamilton

Wanderers and represented Waikato at age group level. During his 26 years at Hamilton Wanderers he was a member of the Management Committee for 10 years and Club President for 3 years thus has the understanding of the challenges clubs face on a day-to-day basis.


Merv Williams (appointed)

Merv has a post graduate degree in Management and has spent many years working as a consultant for commercial clients throughout New Zealand.

Currently, Merv is General Manager at Bettle and Associates (Waikato’s largest advertising agency), where he has been for the last four years – utilising his skills in branding, corporate positioning and stakeholder engagement.

Merv has a long association with the game within the WaiBOP Federation. He has played football for over 30 years, has coached Federation age group sides (including the Rose Bowl winning boys’ team of 2010) and currently coaches the Melville Federation Premiership side.

Merv has been on the WaiBOP board for 7 years and is also Board Chair of the ASB premiership franchise team – WaiBOP United. Merv provides input on marketing, communications and football in general.


Pippa Mahood (MNZM) (appointed)

Pippa Mahood came to New Zealand in 1976, after training as a state registered nurse in the UK and being in charge of an inpatient hospice facility there. In 1981 she formed the Waikato Community Hospice Service, was a board trustee for 27 years, and was made a life member of Hospice Waikato in 2008. Pippa was also on the inaugural Hospice New Zealand board for six years.

Pippa served on the Hamilton City Council for 27 years, retiring from the council in October 2013and as a result was recognised with the Freedom of the City of Hamilton. She is currently in her fourth term as an elected member of the Waikato District Health Board. She continues to play an active role in the Hamilton and Waikato community, and holds several positions on a wide variety of organisations and boards. One such position is on the board of Waikato Bay of Plenty Football. Appointed as a community representative in 2014, despite having little knowledge of football, Pippa likes a challenge, and her experience in other organisations is of great value, hoping to improve the strategic direction and relevance for football to the whole community throughout the WaiBOP region”.


Mark Milmine (appointed)

Mark is a commerce graduate from Auckland University who qualified as a Chartered Accountant whilst working for KPMG.  This was followed by a twelve year career in investment banking, working in the mergers & acquisitions team at Deutsche Bank in both London and Auckland.  Since leaving the finance world in 2006, Mark has owned his own business and also advises private clients on buying and selling businesses.  He is a member of the Institute of Directors and has a passion for corporate governance.  Mark currently chairs the Board of Trustees at Hikuai School.

Mark lives in Hikuai on the eastern Coromandel Peninsula with his wife and two children.  He has assisted with the coaching of his son Rory’s football teams from mini-kickers through to U13 level and supported Rory through the Thames Valley representative programme.  Mark is keen to ensure that football in the region is able to flourish in a financially sustainable manner, with a particular interest in youth participation and development.


Victor Storey (elected)

Victor Storey graduated from Auckland University with a Bachelor of Commerce and is a member of the Chartered Accountants of Australia and New Zealand institute.  He lives’ in Rotorua with his wife and four kids. Over the years he has coached various kids’ teams through first kicks, fun football and mini football. He is also a level 1 Referee and the president of the Westbrook Junior Soccer Club.

Victor has had previous Board experience as a member of the Westbrook Primary School Board of Trustees, where he is also the chair of the Boards finance committee.

Victor believes that through his financial background, his experience on various Boards and his  keen interest in the game, that he is uniquely positioned to help navigate WaiBOP Football and the Board in the years ahead and to support the develop of football in the region.